Fashion Mags Buoy Print's Uneven 2013
Top fashion titles such as Vogue, Glamour, Marie Claire, Harper's Bazaar, Elle, InStyle and People StyleWatch all finished 2013 with growth in print ad pages, according to the Publishers Information Bureau, which released its end of year numbers Thursday.
However, the industry as a whole saw print ad pages decline 4.1 percent last year compared with 2012, said the PIB report, which tracked 207 magazine titles.
Beyond print, ad units in the 69 magazine iPad editions tracked by PIB climbed 16 percent in 2013 compared with the prior year.
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