10 Killer Reasons Why Brands Should Be Using Print (Part One of Four)

Contrary to the heralded demise of print, it’s alive and kicking. And, according to these media experts, it’s here to stay. Many of the brands that abandoned their print products during the recession have been clambering back into the world of ink on paper. Why? Because it works. Print increases engagement, drives sales and cements relationships.

Don’t just take our word for it, in the first of a four-part series looking into the value of print, Content Magazine has spoken to these five content experts, from both the US and the UK, to find out why print is still relevant in a digital world.